I visited Fisher FC earlier in the season, when their game failed to clash with AFC Wimbledon and met up with secretary Ian Murphy, who is a Dons supporter too.
It is great to see the progress being made, and I am delighted for them.
“Some people think football is a matter of life and death. I assure you, it’s much more serious than that.”
Many people consider Bill Shankly to be one of the greatest football managers of all time. However, it’s hard to imagine how he would fare today where fans across the world not only expect results but entertainment. The Premier League’s global audience of millions do not want to see “games for the purist”. They want to see goals, controversy and manager’s losing the plot as decisions go against them. Football at the highest level in this country no longer more important than life and death – it’s about tweets, likes, posts, pins and above all viewing figures.
Many Premier League clubs will make as much in incremental revenue this season under the new TV deal and their new commercial deals as they generate through ticket sales (see our analysis here
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