Social Media – a pain or a boon?

I enjoy social media, whether it is via LinkedIn, Twitter, Facebook, StumbleUpon, or any other of myriad of sites that have appeared over the last few years.

As luck would have it, I am an early adopter, and will often involve myself, probably too much, on these various websites.

The question that always arises: ‘Do you get any business from them?’

Yes, I do and often from the most unlikely source. My attitude is, if you don’t try, you don’t know, so I am happy to give each website a go, and see what happens – it is how I started blogging too.

Anyone involved in business, must adopt social media – it is not going to go away, so far better to be involved. Plan your activity, and ensure it does not take over your life. You still have to do business to make money and profit.

There are plenty of experts out there, but make sure you find a real hands on expert to help you  understand the power of social media.

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5 Responses

  1. Last para ‘real hands on expert’ line leads to a Morrisons ad.. 🙂

    And SM business isn’t always direct, it can tie in with buying cycles, online referrals, serendipity etc.

    • Can’t see the link myself, Jeremy – do you have something turned on in your browser, that automatically links?

  2. A Morrisons display ad was showing until my comment went through – are you set to show ads to new visitors?

  3. Better understated than overstated. Let people be surprised that it was more than you promised and easier than you said. Jim Rohn

  4. Great post, I may be a little biased being a social media marketer, but I totally agree social media isn’t going anywhere, its only expanding, better to get on-board now rather than risk being left behind.

    Particularly from a business perspective, if you neglect to develop your social presence, you will never catch up with your competitors that do. Building a presence takes time and effort, but can be a great tool for building relationships, brand awareness and leads. I agree however don’t get carried away it is easier to fritter away your time on social media platforms, don’t forget ‘you still have to do business to make money and profit’.

    Sarah

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